“We do see a good potential in the segment when it comes to hospitality,” said Samsung India VP Consumer Electronics Enterprise Business Puneet Sethi. The company, however, declined to share its market share in the segment, in which it competes with other TV manufacturers. “We are leading the market and would take the position forward,” he said.

All eight models of hospitality TV introduced, run through Samsung Tizen operating system and would have facilities as interface, soft access point, LAN Out etc. Besides, there is an option to play content via Bluetooth connectivity from any handset – Android, Tizen, Windows, Ubuntu, and iOS, the statement added. Hospitality TV, which is sold through B2B channel is identical in looks with the normal TV but are loaded with several features and are customized as per the customer’s requirement.